Upload rectangle/design source
Upload a rectangular source or a card-news/infographic design.
The Instagram square (1080×1080px, 1:1) is the original ratio Instagram launched with in 2010, and it still anchors how the profile grid aligns. Since posts uploaded as 4:5 or 1.91:1 are always cropped back to 1:1 on the profile, square remains the safest ratio for brand accounts, archival series, or any content where grid consistency matters. While 4:5 wins on raw feed reach, 1:1 wins on multi-platform efficiency — the same crop drops into Facebook squares, Threads, X squares, and Pinterest at the same ratio, perfect for unified channel operations. It is also the most stable choice for text-heavy formats like card news or infographics. This tool crops rectangular sources to a precise 1080×1080px while previewing visual weight balance.
Upload a rectangular source or a card-news/infographic design.
Align so the visual weight sits centered — for text-led content, equal left/right padding usually feels most stable.
Export 1080×1080px JPG. The same cut also works on Facebook, Threads, X, and Pinterest with no rework.
Per single post, 4:5 wins on reach — but if you weigh grid consistency, multi-channel reuse, and text-content readability together, 1:1 is still the default working ratio for serious Instagram operations.
Locking every post on a brand account to a single 1:1 master so the profile grid stays cohesive
Reusing one cut across Instagram, Facebook, Threads, X, and Pinterest to cut per-channel design work
Producing card news or infographics where symmetrical left/right padding keeps text readable
Recommended sizes as of 2025. Square is the default Instagram post ratio.
| 1080 × 1080px |
| Aspect ratio 1:1 |
| File format: JPG, PNG |
| Images below 1080px are automatically upscaled. |
| Square images preview in the feed grid without cropping. |
| The square ratio is also the most reliable for carousel (multi-image) posts. |
| The full square is displayed as-is in the feed. |
| Aligns in a uniform 1:1 grid on the profile page. |
| Center-aligned text overlays work most effectively. |
| Maximum file size: 30MB (photos) |
| Supported formats: JPG, PNG |
| Recommended resolution: 1080px width or above |
Instagram now supports portrait (4:5) and landscape (1.91:1), but the profile grid still defaults to square previews, so 1:1 creates the most consistent layout.
Instagram automatically downsizes it to 1080px. Higher-resolution originals retain better quality after the downscale, so starting above 1080px is recommended.
Photos can be up to 30MB. Supported formats are JPG and PNG. For high-resolution photos, use an image compression tool to reduce size before uploading.
The first image in a carousel sets the ratio for all subsequent images. Using 1:1 square for all slides ensures every frame displays without cropping.
JPG is smaller and uploads faster, while PNG preserves sharpness for text-heavy or graphic images. Use JPG for regular photos and PNG for designed graphics.