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Facebook Ad Photo Resize
A Facebook ad image is a paid promotional asset shown in the News Feed, sidebar, and Instant Articles, with a recommended size of 1200×628px (1.91:1 ratio). Matching these exact dimensions ensures sharp, uncropped display on both mobile and desktop while the 20% text rule keeps delivery rates healthy. This tool lets you crop and resize any image to 1200×628px and save it as JPG instantly — no software install or account required.
How to use
Adjust position
Adjust the position in the preview.
Save
Run resize and save as JPG.
When to use this tool
Prepare Facebook ad creatives to spec without installing any software.
Preparing news feed ad creatives that meet the 1200×628px requirement
Quickly resizing ad images without a designer or editing software
Standardizing multiple ad variants to the same dimensions
Facebook Ad Image Spec Guide
Recommended sizes as of 2025. Verify the latest requirements in Ads Manager.
| 1200 × 628px |
| Aspect ratio 1.91:1 |
| File format: JPG, PNG |
| Images with more than 20% text may see reduced delivery. |
| Maximum file size is 30MB. |
| Higher-resolution assets display more sharply on mobile devices. |
| Displays at the same ratio on both mobile and desktop. |
| A CTA button may overlap the bottom-right corner — keep key elements centered. |
| Carousel ads use a separate 1:1 ratio. |
| Maximum file size: 30MB |
| Supported formats: JPG, PNG, GIF, WebP |
| Animated GIFs are supported in ads and posts. |
FAQ
What aspect ratio should Facebook ad images use?
The recommended ratio for news feed ads is 1.91:1, with 1200×628px being the most common size. Carousel ads typically use 1:1 (1080×1080px).
Can I include text on the ad image?
Yes, but images where text covers more than 20% of the area may see reduced ad delivery. Keep copy concise for the best performance.
What is the maximum file size for a Facebook ad image?
You can upload up to 30MB, but an sRGB JPG of 1–3MB or less provides the best balance of loading speed and image quality.
Are carousel ad and news feed ad image sizes different?
Yes. Single-image news feed ads use 1200×628px (1.91:1), while carousel cards use 1080×1080px (1:1). Choose the spec that matches your ad format.
Should I use JPG or PNG for ad creatives?
Photo-heavy creatives work best as JPG for smaller file sizes and faster loading. Graphics with logos or text stay sharper as PNG.
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